Serra
Data through 22 Oct 2026 · DLD project registry and registered sales · trailing 12 months Oct 2025 – Sep 2026 · rebuilt daily
Serra is a project by Majid Al Futtaim Ghaf Woods L.L.C, recorded at 42% complete at its last Dubai Land Department inspection. 85 sales registered in the trailing 12 months at a median AED 1.45M (1 888 AED per square foot). Registry facts come from DLD; prices are registered transactions, not asking prices.
Source: Registered DLD transactions · Data through 22 Oct 2026 · sample 85 records · outlier-trimmed median, complete months only · Methodology v1.0 ↗
What the DLD registry says about this project
| Field | Value | Provenance |
|---|---|---|
| Developer | Majid Al Futtaim Ghaf Woods L.L.C | DLD verified |
| Status | Active | DLD verified |
| Construction progress | 42% — at the last DLD inspection | DLD verified |
| Registered with DLD | 27 May 2024 | DLD verified |
| Construction started | 27 Dec 2024 | DLD verified |
| Units in the project | 535 | DLD verified |
| Project area | 66 141 sqm | DLD verified |
| Escrow agent | Emirates Nbd Bank (P.J.S.C) | DLD verified |
| Project number | 3076 | DLD verified |
Source: DLD project registry (Mashrooi) · Data through 22 Oct 2026 · registry fields as recorded, not developer marketing · Methodology v1.0 ↗
Price per square foot, month by month
median interquartile range (middle 50% of transactions)
Source: Registered DLD transactions · Data through 22 Oct 2026 · monthly medians, months with fewer than 5 registered sales are left blank; the line stops at Aug 2026: in the 1 months since, no month reached the five registered sales a median needs (3 in total) · Methodology v1.0 ↗
Construction, inspection by inspection
The DLD registry holds 7 technical inspections for this project, from 9 May 2024 at 0.0% to 17 Aug 2026 at 42.0%. Over the inspections since 26 Nov 2025 it moved 2.83 percentage points a month. Inspections are irregular and the percentage is what was recorded at each one, not a live measure of the site.
each dot is one DLD technical inspection; the line between two of them is drawn, not measured; the dashed mark is the completion date declared in the registry
| Inspection | Recorded | Change |
|---|---|---|
| 17 Aug 2026 | 42.0% | +0.0 pp |
| 17 Aug 2026 | 42.0% | +3.6 pp |
| 6 Jul 2026 | 38.4% | +14.4 pp |
| 26 Mar 2026 | 24.0% | +6.5 pp |
| 26 Nov 2025 | 17.5% | +0.0 pp |
| 26 Nov 2025 | 17.5% | +17.5 pp |
| 9 May 2024 | 0.0% | — |
Source: DLD project registry (Mashrooi) — technical inspections · Data through 22 Oct 2026 · percentage as recorded at each inspection; inspections are irregular, and an unchanged value means no new inspection, not that work stopped · Methodology v1.0 ↗
The same figures as a table
| Month | Sales | Median price | Median AED/sqft | IQR AED/sqft |
|---|---|---|---|---|
| Aug 2026 | 72 | AED 1.34M | 1 888 | 1 822 – 1 915 |
| Jul 2026 | 1 | — | — | — |
| Jun 2026 | 0 | — | — | — |
| May 2026 | 1 | — | — | — |
| Apr 2026 | 0 | — | — | — |
| Mar 2026 | 1 | — | — | — |
| Feb 2026 | 1 | — | — | — |
| Jan 2026 | 1 | — | — | — |
| Dec 2025 | 1 | — | — | — |
| Nov 2025 | 2 | — | — | — |
| Oct 2025 | 2 | — | — | — |
| Sep 2025 | 0 | — | — | — |
| Aug 2025 | 1 | — | — | — |
Source: Registered DLD transactions · Data through 22 Oct 2026 · complete months only; the current month is excluded because DLD keeps registering it · Methodology v1.0 ↗
By number of bedrooms
| Homes | Sales | Median price | Median AED/sqft | Median size | Median rent | Gross yield |
|---|---|---|---|---|---|---|
| 1-bedroom apartments | 48 | AED 1.33M | 1 888 | 694 sqft | — | — |
| 2-bedroom apartments | 36 | AED 2.22M | 1 888 | 1 178 sqft | — | — |
| 3-bedroom apartments insufficient data | 1 | — | — | — | — | — |
Source: Registered DLD sales and Ejari rental contracts · Data through 22 Oct 2026 · yield shown only where at least 15 rents and 15 ready-home sales support it · Methodology v1.0 ↗
Registered sales by year
median interquartile range (middle 50% of transactions)
| Year | Sales | Median price | Median AED/sqft | Total registered value |
|---|---|---|---|---|
| 2026 | 80 | AED 1.37M | 1 888 | AED 139.29M |
| 2025 | 45 | AED 2.22M | 1 767 | AED 94.17M |
| 2024 | 427 | AED 2.44M | 1 697 | AED 1.01B |
Source: Registered DLD transactions · Data through 22 Oct 2026 · calendar years; the current year is partial · Methodology v1.0 ↗
Latest registered sales
| Date | Property | Registration | Size | Price | AED/sqft |
|---|---|---|---|---|---|
| 24 Sep 2026 | 3 B/R Flat — Serra | Off-plan | 2 252 sqft | AED 3 500 000 | 1 554 |
| 9 Sep 2026 | 2 B/R Flat — Serra | Off-plan | 1 884 sqft | AED 2 700 000 | 1 433 |
| 1 Sep 2026 | 2 B/R Flat — Serra | Off-plan | 1 735 sqft | AED 2 794 000 | 1 610 |
| 24 Aug 2026 | 1 B/R Flat — Serra | Off-plan | 680 sqft | AED 1 330 000 | 1 955 |
| 24 Aug 2026 | 1 B/R Flat — Serra | Off-plan | 680 sqft | AED 1 330 000 | 1 954 |
| 24 Aug 2026 | 2 B/R Flat — Serra | Off-plan | 1 138 sqft | AED 2 160 000 | 1 898 |
| 24 Aug 2026 | 1 B/R Flat — Serra | Off-plan | 694 sqft | AED 1 330 000 | 1 916 |
| 24 Aug 2026 | 1 B/R Flat — Serra | Off-plan | 717 sqft | AED 1 348 800 | 1 882 |
| 24 Aug 2026 | 2 B/R Flat — Serra | Off-plan | 1 121 sqft | AED 2 112 900 | 1 884 |
| 24 Aug 2026 | 1 B/R Flat — Serra | Off-plan | 675 sqft | AED 1 292 300 | 1 915 |
| 24 Aug 2026 | 2 B/R Flat — Serra | Off-plan | 1 177 sqft | AED 2 244 900 | 1 907 |
| 24 Aug 2026 | 2 B/R Flat — Serra | Off-plan | 1 148 sqft | AED 2 216 600 | 1 931 |
Source: Registered DLD transactions · Data through 22 Oct 2026 · individual registrations, shown exactly as recorded, without trimming · Methodology v1.0 ↗
What these numbers do not show
- Prices from the developer. Nothing here is a price list, a payment plan or availability — these are transactions already registered with DLD.
- Whether construction is moving. The completion percentage is the figure recorded at the last technical inspection, and inspections are irregular: an unchanged number does not mean work stopped.
- A handover promise. The declared completion date is a registry field, not a commitment.
- Asking prices. Everything here is a registered transaction; what a home was listed at is a different number.
- Off-market and cash-equivalent deals that never reach the registry, and the price actually negotiated before registration.
- Service charges, chiller fees, agency commission, DLD transfer fees or mortgage costs — none of them are inside these prices.
Where this project sits
More projects by Majid Al Futtaim Ghaf Woods L.L.C
For AI agents and researchers
Machine-readable mirrors of this page: Markdown · JSON · llms.txt. How to cite: “Serra — Dubai Data, Continental Club Property, data through 22 Oct 2026, https://datadubai.ae/projects/serra/”. Reuse is permitted with attribution.
Put this project on your website
Paste this code into any page to show the price-per-sqft chart and the latest registered sales for Serra. It updates every night by itself and always carries the source line and a link back here — that link is the only condition of reuse. Preview · data API and other embeds.